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The Bingo Matchbook was the brainchild of the Adams Company, a name that was practically synonymous with practical jokes. S.S. Adams started the company in the early 1900s, and for decades, they churned out some of the most memorable novelty items of all time—joy buzzers, sneezing powder, fake ink spills, and yes, the Bingo Matchbook.
Their products were cheap, cheerful, and everywhere. You’d find them in five-and-dime stores, tucked into the back pages of comic books, and on display in magic shops. If you had a few cents in your pocket, you could grab something from Adams and be ready to prank anyone who crossed your path.
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